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TTL Formula

 

ALWAYS A DJ

While Turntable Lab has expanded its scope, TTL will always be a "DJ shop" at its core. DJs select songs from infinite choices, skillfully mix them together, and maintain a certain relation / obligation to their audience. No matter the product or category, TTL has maintained the DJ's approach, which we believe has helped us thrive for over 12 years.

 
 

WIDE RETRIEVAL

While Turntable Lab’s roots are firmly in the DJ world, TTL prides itself in extracting its catalog selections from diverse sources: ALL genres of music, design (we’re typography nerds), audiophile stereo, graf, skateboarding, biking, independent clothing brands, gadgetry, pop culture, and more. Don’t box us in.

 
 

FILTER: THE LAB ZEITGEIST

TTL’s list of past and present employees reads like an all-star DJ / producer list. Throw in all the musicians, labels, designers, and brands we’ve worked closely with over the years, and that is The Lab Zeitgeist. TTL injects this wealth of communal knowledge and experience into forming our product catalog and direction.

 
 

FILTER: 10+ YEARS OF PHYSICAL RETAIL EXPERIENCE

Anyone can sell product on the web, but very few in our sphere can boast a physical retail component that is as successful as the site (some may say our NY storefront eclipses the site!). Much of our knowledge comes from the thousands of first-hand interactions with the customer. If we do falter (nobody is perfect), we’ll hear it first at our store.

 
 

FILTER: THE MGMNT

The final filter brings the disparate parts together into one focus. With over 15 years of retail experience, The MGMNT has always felt a sense of responsibility to our core customers (many have been with us since the start!). We've been through a lot of trends and experienced many movements. We feel a certain responsibility (without gettting our heads too big) to help our customers navigate through rapidly changing micro-movements while recognizing what has brought us all to this point. We'll continue to do this all with a sense of integrity (and at times, just thoughtless playfulness).

 
 

THE SITE

TTL has always taken pride in our online effort. We put in the extra effort to properly categorize, sub-categorize, and review every item that we offer. We don't follow the conventional retail sales tactics that typical internet stores follow: pushing sales of inferior items (aka items that you really don't want), offering every brand and model (regardless of quality or functionality), or aggressive pitches by uninformed salesmen. We want you to have a calm, thoughtful process when purchasing your gear (and hope you enjoy the design along the way). We're always fairly priced and are willing to work with you: email or call us at 1-877-776-8207.

 
   

“Turntable Lab has been the most trusted retailer for an entire DJ scene that has literally changed the sound of current music. Their taste in selections has always been spot-on and thanks to that, they have played a role in shaping the recent DJ takeover."

DJ A-Trak / Fool's Gold Records

"Turntable Lab has been a great supporter of burgeoning art, music, and street & youth culture for more than a decade now. Everything that is big in our community today, they were on years ago."

Scott Sasso / Founder 10 Deep

"Turntable Lab is not only an institution, it's become one of the main authorities on the DJ scene. Their impeccable taste and uncompromising choice of records and equipment has continued to set the standard for the better part of a decade."

Jacob Moesgaard / co-founder AIAIAI

“As they've expanded, TTL has garnered the reputation of being an all-around "tastemaker", with influence over musical, style, and design spheres of our global underground. In our age of countless hot-today-gone-tomorrow ventures, Turntable Lab deserves recognition as a truly one-of-a-kind business and a international movement with serious staying power.”

Complex Magazine / Complex.com

   

Want to know more? Check out our About Us page, Our Store page, or Our Customer Service page.